Today, Google is smarter than before. Cut corners on this one at your own peril. The purpose of a url shortener is actually focused on serving heavy traffic sites, and not everyday internet users. It PNS sense to use the same keywords in titles and headlines, simply because a single …

Prior to making any contact with an advertising agency, company leaders identify and prioritize corporate goals. Longer URLs may decrease search visibility. Use the main keyword in the URL and keep It short and simple Slowly, I tinkered and figured out what resulted in more traffic. Have you ever tried …

If you own a website that's been around for a while, you should already be ranking in Google for a few hundred keywords. Knowing what they are is a perfect way to kick-start your keyword research. Search engines use links to discover when new webpages have been created and to …

Backlinks are #1 signal that Google considers for ranking a page on SERPs and hence it's very important for bloggers to focus on. An individual can even smell a message. Avoid adding unnecessary extensions at the end of URLs. Work with Google to provide your users with the most relevant …

Google puts a lot more weight on trusted, popular websites as BBC, The Huffington Post or The New York Times, Wikipedia, etc. While getting a backlink from this type of sites is difficult, it will add great value to your ranking and traffic data. If you do your SEO due …